“The main entrance to the Lodge stands out with a grand welcoming door, and the surroundings open up to a view of the Reventador volcano, so we incorporated these two elements.”
“The fire is the most prominent element in the logo. We use it in the first letter of the second word in the brand’s name, so that its strength and context are as enveloping as fire.”
“In the brand’s communication materials, we handle stationery, signage, labeling, etc., always maintaining the graphic style established for the brand from the start.”